Lalita Sanjay Khaire
resident of pune Lalita Sanjay Khaire Today she is earning more than Rs 2.5 crore every year by selling sherbet. But for this, 51 year old Lalita struggled a lot. about two decades ago he kokum syrup to make Business had started Earlier, he had suffered huge losses in business. because of this they Home Had to sell till and she started living on rent.
But he did not lose courage even in bad times and once started the business of selling sherbet and wrote a new success story. Lalitha decided to open her venture in 1992, two years after her marriage. She had told in an interview that she did not want to be part of a regular job, so it was a better option then.
Heavy loss in mushroom cultivation
Lalita Khaire initially tried her hand at mushroom cultivation but had to face huge losses in it. At that time, the license of Farmers Production Organization (FPO) was required for mushroom cultivation. Keeping this in mind, he also included Tomato Ketchup and Tutti Frutti in the business. But he had to bear huge losses in this venture. Things got so bad that he had to sell the house and close this business within a few years.
Lalita came from a background where a job is considered a better option. She thanks her husband Sanjay Khaire for standing by her. He said in an interview that when he decided to stop the mushroom business, he continued making tomato ketchup. Her husband Sajay says that in any business one has to take risks. I was sure that she would be successful.
success with kokum syrup
In 1995, Lalita and Sanjay decided to make kokum sherbet and named their company Kokanraj. It took four years for his business to turn profitable. After selling all his property, he invested only Rs 500 in Kokum’s business. Talking about kokum syrup, it has many benefits. It is believed to provide instant relief to people suffering from digestive problems. Apart from this, it is also a powerhouse of nutrients and minerals like Vitamin C, B3, A. Apart from this, it contains calcium, folic acid and acetic acid in abundance.
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Didn’t get benefit for three years?
Lalita Khaire’s business is of no use for three years. She and her husband decided to run it for a few more years. At present, they make about 12 tonnes of kokum syrup in a day. Kokum sherbet is made every day by 40 women. In her company, the work of making sherbet goes on only for four months, the rest of the time the women spend time with their families and Lalita works to sell it.
Within a few years, Lalita Khaire and her husband Sanjay Khaire have built a strong network of distributors in India, their products are available in Big Basket, Reliance Fresh, D-Mart, Big Bazaar, Dorabji and Star Bazaar.
